Motherhood Choice Awards 2022: Baby CARRIE Takes Home Three Awards

Baby CARRIE has won the hearts of Malaysian mothers in the Motherhood Choice Awards 2022 by bagging a total of three awards in the baby bath-time categories: Best Baby Shampoo and Body Wash, Best Baby Moisturiser and Best Baby Oil. This unprecedented event marks their first win in all three categories. Winners of these prestigious distinctions earn the title of ‘Best’ in their category—as voted by mums, for mums. The judging process relies on 6 criteria: Trustworthiness, Quality, Value, Understanding of Customer Needs, Innovation, and Social Responsibility. These are the pillars of excellence that ensure only the best of the best are qualified for any award. We interviewed the innovators of Baby CARRIE to find out what makes their products such an award-winning success. Trusted by Mums, Safe for Babies’ Skin Baby CARRIE 's three winning products are Baby CARRIE Head to Toe Gentle Wash, Baby CARRIE Baby Oil, and Baby CARRIE Baby Lotion. All Baby CARRIE products are suitable for newborns, hypoallergenic, tear free and dermatologically tested. Baby CARRIE Head to Toe Gentle Wash is enriched with wheat germ oil and rich in vitamin E to protect the skin. It intensively moisturises baby's skin with infused organic almond oil to leave the skin soft and smooth Baby CARRIE Baby Lotion is poised on the main feature of being fast absorbing, non-oily & light. It provides up to 48-hours moisturisation for your baby’s delicate skin and is infused with organic oat milk & milk of almonds to further moisturise & protect their delicate skin. Baby CARRIE Baby Oil is ideal for baby bonding massage. It soothes & relieves dry skin and locks in baby’s skin moisture. A skin enriching blend of wheat germ oil, almond oil & olive oil helps baby’s skin absorb and retain moisture while protecting the skin. "We saw a gap in the market where organic ingredients in baby products were always sold at an extreme premium. In efforts to bridge the gap, we launched Baby CARRIE to offer the best of both worlds for everyone," said Marketing Manager of CARRIE Malaysia, Cherry Foo. Baby CARRIE: A Family-Favourite Brand Baby CARRIE is perfect for newborns' delicate skin with an ultra-gentle formulation containing 100% certified organic and natural plant actives. "Our vision is to be the brand of choice for mothers who are looking for the right personal care range for their newborn babies," said Marketing Manager of CARRIE Malaysia, Cherry Foo. Baby CARRIE range contains 100% certified organic plant actives & is specially formulated for newborn babies, even with sensitive skin and is free of harmful ingredients like soaps, phthalates, colourants and parabens. This ensures that your child is always safe from harmful chemicals. "We launched the entire range comprising of both toiletry & household products 2 years ago as part of the CARRIE brand architecture and are committed to formulating superior and effective baby products. We believe parents deserve the peace of mind & that newborn babies deserve nothing but the best at an affordable price. The emphasis of safety is our priority for your precious little ones as we carefully select ingredients that are safe and gentle," said Marketing Manager of CARRIE Malaysia, Cherry Foo. When asked if they have anything lined up for the future, here's what they had to share: "We are currently in the midst of establishing our brand and hopefully expand our offerings in the near future. Stay tuned!" Baby CARRIE is truly an exceptional brand in the baby bath product industry. The fact that many mums have been using it for their babies attests to their excellence and trustworthiness. Their Motherhood Choice Awards distinction is long overdue and definitely a well-earned win. "We are excited to win the awards and glad to know that mothers trust & love us just as much as the effort we have put into creating the product! Thank you for the continuous support!" said Marketing Manager of CARRIE Malaysia, Cherry Foo. For more insightful stories and fun recipes, stay tuned to Motherhood Story!

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